Monday 19 January 2015


COONOOR AUCTION -- 2 ::

HAT-TRICK BY DARMONA TEA INDUSTRY AT COONOOR AUCTION


BY P S SUNDAR


                    Darmona Tea Industry, ISO-certified small-scale bought-leaf tea factory in Aravenu hamlet of Kotagiri taluk, which had placed Nilgiris tea sector on global high-price map, has done a hat-trick by topping the auctions of Coonoor Tea Trade Association (CTTA) in all the three auctions held in 2015.


Darmona dust crush-tear-curl (CTC) tea grades, auctioned by Paramount Tea marketing (SI) P Ltd.,  have been fetching the highest prices week after week since the auctions for 2015 opened on Jan 2.  In the first auction, Darmona tea topped at Rs 216 per kg when the overall average price at the auction was Rs 71.83.  In the second auction, it topped at Rs 219 (auction average: Rs 72.71) and in the third which ended on Friday, Darmona fetched Rs 217 (Rs 77.81). 

I took this photo of Dinesh Raju, Managing Director, Darmona, showing some packs of his high-price fetching teas, at Aravenu ::


19 comments:

  1. Manoj Kumar, Rajesh Gupta, Neeraj Jain, Sheetal Gupta, Octavious Bunshaw, Charles Corfield and Ashok Vakharia like this.

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  2. All the best to you Dinesh. Keep climbing up the ladder..

    RAJESH GUPTA,
    MANAGING DIRECTOR, GLOBAL TEA BROKERS.

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  3. Ashok Vakharia wrote :: congratulations!!! Quality pays!!!

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  4. Stephen Jayaseelan wrote :: Heartiest congratulations!

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  5. Thank you so much Sir ..

    DINESH RAJU,
    DARMONA TEA INDUSTRY
    ARVAENU

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  6. Gilbert Kitty Paul likes this.

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  7. Dr N Ramakrishnan wrote: congrats, Dinesh.

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  8. nice to see this, Ramakrishnan

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  9. Dear Sir,
    Thank you so much once again for quoting us in Tea Tea Tea (3T) Now that the select sellers are gearing up for the Golden leaf Awards competition we would be looking forward to associate more closely with you.
    Thanks.
    Regards.,
    Broos. General Manager, Paramount Tea Marketing (SI) P Ltd.

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